Just as we posted Wednesday’s blog about the future of publishing and bookshops, up steps Dymocks announcing an exicting move into digital books. The initiative will offer customers a choice of over 120,000 digital e-book titles, as well as more than 30,000 audiobook titles. The e-books will initially be available in Adobe, Microsoft and Mobipocket formats. The audio range will be offered in partnership with US audio book retailer Audible and will be downloadable to devices like iPods, some mobile phones and GPS devices, or burned to CD or streamed through customers’ computers.
To begin with the books will be available to members of its Booklover loyalty programme who will be able to download from the Dymocks website. Digital kiosks are also being set up in store to allow customers to browse available titles – but the whole process will evolve over time. Dymocks’ CEO Don Grover believes this is a publishing world first putting the company one step ahead of its national and international counterparts: ‘We’re going to crawl before we walk, before we run… [but] a lot of big US chains are saying they’re going to do it but they haven’t … and now we’ve done it here in Australia.’