Why is it that the more time passes between blogging, the harder it is to publish that new post? To paraphrase writing genius Aaron Sorkin, let’s overlook that I came late to the party, and celebrate the fact that I turned up at all…
Time to catch up on recent events in the blogosphere:
They’ve started announcing the Book Bloggers Appreciation Week Awards. In particular, check out the nominations for Best Blog Tours – great leads for bloggers wishing to reach a broader audience.
And of course, you’ve all heard that Twitter has announced their new terms of service, summarised in their blog. They are eager to reassure people that, unlike Facebook, ownership of user content will remain with the user. You own your Tweets. But what rough beast slouches towards the Twitterverse? Targetted advertising, folks – it’s just over the horizon. Which is great, because I don’t know about you, but I’m sure sick of having to spend hours hunting down information about the latest miracle-celebrity-weightloss-facecream!
So have you tried the new Facebook Lite? It’s a clutter-busted version of Fb, with old school design to be easy on the download quota.
Mashable has a great short post on tips on writing for digital markets: take this quiz and let me know how your web content measures up!
Know your objective: Do you adopt a different tone for articles, blog posts, tweets and status updates?
Know your audience: Do you think about who will be reading your content, and target your information accordingly?
Keep it short: Do you omit needless words?
Make it scannable: Do you write in the F-shape, highlight your main points, and use comprehensible titles instead of in-jokes?
Embrace constraints: Still feeling frustrated with only 140 characters, or do you enjoy the challenge of working within different physical and cultural constraints?
Give yourself a star for each yes answer. I’m about a three-star web writer. (Room for improvement is a good thing, right?)
And completely off the topic, whose September would be complete without sparing a smile for the pint-sized funkster phenomenon… so much talent it’s kinda disturbing!
I’ll leave you with a quote from NaNoWriMo guru Chris Baty, who attended a live forum at AWMonline this morning:
Once I discovered that there was a reasonably unhorrible book lurking in there all that time, I started wondering what ELSE was inside me. It’s funny what tackling an overly ambitious creative project can do to help people realize their potential.
Happy writing, folks, and I’ll see you real soon (no, I mean it!)…